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As direct sales representatives it’s vital to remember that our customers are who we tend to are serving, not the opposite method around. Without them we wouldn’t have a business and therefore, we tend to are their servants - operating for them to keep them happy with our product, our service, our company. The key to developing a smart relationship with your customers starts with communication. Once a right away sales consultant has established a client/rep relationship with somebody it’s necessary for her to communicate clearly what service the customer can expect. When acceptable, even a written formal agreement can be used to confirm that both parties are clear on what can be provided. Communication will return in many forms: 1. Follow up calls - Communicate clearly many times regarding your client’s orders and/or upcoming party that she’s hosting. Make calls to substantiate the booking, to let her know you’re excited about the upcoming party, to secure a guest count, to talk through any last minute details and to answer any queries she may have. 2. Web site statements - If you’re able to personalize your company provided web site, build it clear in the wording there what you’ll offer for your customers and hostesses. Be specific and provide them a means to contact you if they need questions about anything you've got written here. 3. Business contracts - When applicable, write up an agreement or contract with your customers and hostesses more clarifying what they will expect from you, also what, if anything, they are accountable for with regards to your relationship with them during every transaction or purpose of contract. This is notably necessary if you're in a very direct sales business where you are taking a deposit, have a minimum range of guests or something else that might seem warrant a more formal written agreement. 4. Emails - Emails are nice for copy support but should not be used as your primary communication source with an established customer or hostess. Given the increased use of email and also the potential for emails to get lost or finish up in a very spam or junk folder, this is not the most reliable form of communication once you’re interacting beyond sending general information. The additional you can communicate in each of those totally different forms the better. Take pride within the service you provide. If you’ve communicated clearly the possibility for snafus and issues are minimized but when they do come, you'll be able to cope with them graciously and clearly remembering that you are serving them, not the other way around. How are you going to insure that your communication levels together with your client are high enough to avoid issues? The easiest approach is to automate and/or systematize your follow up system. Have a clear checklist of how you’ll interact with your customers and hostesses from the instant your relationship with them starts. Use calendar and to try and do list software, a tickler file, autoresponder for emails and even scheduled mail cards and post cards to help. And if you are not one for organizing, then bite the bullet and rent an assistant to help you. These days, especially, with the direct sales field booming and additional and additional reps vying for patrons, wonderful client service skills are a must. Pay some time nowadays thinking through how you can take it up a notch to stay your customers - and you - happy along with your direct sales business.
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